Task 11
TASK 11: RISK ASSESSMENT
Statement of intent
Statement of intent Product 1 – Magazine I have chosen brief 3 of Magazines and Online. I am going to produce two magazine front covers and two contents pages to suit the target audience of a socially conscious 16–25, middle to upmarket demographic. I will make it suitable for retail distribution. I will use at least four different main images, using original photography. I will use multiple different models from a range of social groups, including ethnicities, genders and sexualities. I will name my magazine Twentyfour, it will be presented through the serif and sans-serif fonts ‘Playfair Display Bold’ and ‘Helvetica Bold’, paired with a white and black colour scheme. This will convey a formal yet aesthetically pleasing look to the magazine, which will appeal to my target audience. I will use a variety of cover lines using the same typography to uphold a consistent brand identity. An example of a coverline used will be ‘How to deal with the uncertainty of exams’, which wil...
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